Popular content, tools and case studies
Content, insights and case studies that have helped thousands of marketing professionals take their influencer marketing efforts to the next level.
Strategy & Insights
8 Key Strategies to Succeed with Your Influencer Marketing
3 years and 250 campaigns later across 40 different countries, we've identified 8 Key Strategies that our clients now follow to have exceptional impact in their influencer marketing campaigns. Download PDF
The 2019 state of influencer marketing reporT
Our annual global brand study uncovering 89 unique insights and what 350+ marketing teams across 8 main industries across the globe think about the future of Influencer Marketing. Read report »
New & Noteworthy
Behind the Scenes Case Studies
These 2-page editorial case studies explain both the objective, execution, results and key takeaways across 6 very different brands and their marketing campaigns
AN Emotional bond
Creating an emotional bond with millennial parents for Hemtex.
Launching a new fashion collection with exceptional engagement
iconic style x 100
Rewriting iconic style with 100 influencers for Polo Ralph Lauren
How YouTube Music became #1 in the App Store with influencer marketing
How fintech company Klarna is Integrating their brand repositioning with influencer marketing
360 with uber
Executing a modern marketing campaign across out of home and influencer marketing with Uber
Execution & Capabilities
The framework we use to turn influencer marketing into a media channel
The 2019 Influencer Marketing framework outlines the 3-step formula we use to turn influencer marketing into a media channel.
How to launch a successful influencer marketing campaign on youtube
Key insights from 500+ YouTube collaborations and how to set yourself up to successfully turn influencer marketing on YouTube into your most valuable distribution channel.
how we execute influencer marketing campaigns on instagram
A fully transparent step-by-step breakdown of how we execute influencer marketing campaigns from start to finish.