Trude Hembre

Trude - Flight attendant from Oslo, norway

In this new interview series you'll get to meet some of the millions of people in the relatable index and hear their point of view, honest opinions and advice to marketing teams and brands that are looking to engage the growing long-tail of digital influential talent. 

Meet @trudewh – one of 260 people that participated in our recent global campaign with Polaroid Eyewear.  

Alright let's get started, Trude. Can you tell us a little bit about yourself? 

My name is Trude, I'm 23 years old and work as a flight attendant. 

Cool, where do you live, Trude? 

Oslo, norway

So, you’ve a lot of followers on Instagram with exceptionally high engagement, how did that happen? 

I seriously don't know. But i like having a nice feed, with nice things :)

Besides Instagram,  where else can people find you online? 

http://nouw.com/trudewh

Now, with a growing fan base and high quality content you're on a really great trajectory. But what's your goal (or dream even) say, in a year from now?  Where would you want to be? 

Just improving myself

That sounds so exciting! What's your favourite brand that you follow on Instagram? 

Norwegian

Sweet! Speaking of brands and Instagram, how many brands are contacting you for collaborations each month? 

15

Congrats, that's amazing and quickly adds up to alot of opportunities this year. With that many brands reaching out to you, what’s your #1 advice for brands that are looking to run brand marketing campaigns with online content creators and influencers like yourself? 

Be informative and keep the rules

And what are your thoughts about brands that are contacting you to do work for them without any compensation (just free products)? 

Its okey. But depends on the product

On the topic of compensation and disclosure, how is your audience reacting to #sponsored posts? 

Good!

What’s your #1 advice for other digital creators like yourself that are looking to run successful brand collaborations? 

Be nice to people :-)

Final question about brand collaborations then: The Brands that you are choosing to work with – What are the main factors when you choose to collaborate with a brand? 

A brand that I like, and that I can relate with. 

You recently participated in one of our campaigns with Polaroid Eyewear along with 260 other people. How did this campaign differ from other collaborations you have done or seen others do and why? 

I really liked the movie, it makes it different. 

And what's it like working with Relatable? 

You guys always have good control and reminds me of when and what. Thats so great so I dont have to keep track of everything myself :) 

That's lovely to hear! Final question – If you could have dinner with anyone dead or alive, who would it be? 

My grandad!

Thank you Trude! Anything else you'd like to say? 

Have a nice day :)

And with those kind words we'll wrap up and encourage everyone to follow @trudewh on Instagram and check out http://nouw.com/trudewh